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Amazon is selling the Oura Ring 4 at $226 for Prime Day — $123 off its standard $349 retail price — marking the deepest discount the last-generation smart ring has seen since launch.
The deal lands immediately after Oura shipped its Ring 5, creating a two-tier inventory position that leaves the prior model available at clearance-adjacent pricing.
Not every size and color qualifies for the discount, so availability varies by configuration.
What the Price Gap Buys — and What It Doesn't The functional gap between the Ring 4 and Ring 5 is narrower than the $123 price spread might suggest.
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